Terms of Use
Last updated: June 18, 2026
These Terms of Use (“Terms”) govern your access to and use of lumarealtyai.com, the demo sites we host, and the related services (collectively, the “Services”) provided by LumaRealtyAI, a product of Lux & Grand (“LumaRealtyAI,” “we,” “us,” or “our”). By accessing or using the Services, you agree to these Terms. If you do not agree, do not use the Services.
1. The Services
LumaRealtyAI designs, builds, hosts, and deploys AI-powered websites for real estate agents and brokerages, including features such as an AI search assistant, map search, lead capture, and SEO tooling. We may add, change, or remove features at any time.
2. Demo sites & sample content
Demo sites are for illustration only. The demo websites we generate (for example, at lumarealtyai.com/demo/…) contain fictional, AI-generated sample listings, addresses, prices, photographs, and content created for demonstration purposes. They do not represent real properties, real Multiple Listing Service (MLS) data, actual availability, or real pricing, and must not be relied upon for any real estate decision. Property photographs in demos are stock or illustrative imagery and do not depict the addresses shown.
3. Eligibility & accounts
You must be at least 18 years old and able to form a binding contract to use the Services. If you create an administrative account, you are responsible for safeguarding your credentials and for all activity under your account. Notify us promptly of any unauthorized use.
4. Acceptable use
You agree not to:
- Use the Services for any unlawful, fraudulent, or harmful purpose;
- Violate fair housing, advertising, real estate licensing, or other applicable laws;
- Infringe the intellectual property or privacy rights of others;
- Upload malicious code, attempt to gain unauthorized access, or disrupt the Services; or
- Misrepresent demo content as real property listings or data.
5. AI features
The Services include AI-generated content and an AI assistant. AI output may be inaccurate, incomplete, or out of date and is provided for convenience only. You are responsible for reviewing AI-generated content before relying on or publishing it, and the AI assistant does not provide legal, financial, mortgage, tax, or professional advice.
6. Subscriptions & fees
Paid plans (for example, our Agent and Brokerage plans) are billed on a recurring basis as described at the time of purchase. Unless stated otherwise, fees are charged in advance, are non-refundable except as required by law, and may be changed on notice for future billing periods. You may cancel future renewals at any time; cancellation stops future charges but does not refund the current period. Timelines we share (such as launch estimates) are good-faith targets and may be affected by third parties, including MLS approvals and delays.
7. Intellectual property
The Services, including our software, designs, templates, and branding, are owned by LumaRealtyAI and Lux & Grand and are protected by intellectual property laws. Subject to these Terms and any separate written agreement, we grant clients a limited license to use the website we build for them for the duration of their subscription. Content you provide to us remains yours, and you grant us the rights necessary to host, display, and operate your site.
8. Third-party services
The Services rely on third-party providers (including hosting, AI, mapping, email, and spam-protection services). Your use of certain features may be subject to those providers’ terms, and we are not responsible for third-party services.
9. Disclaimers
THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE, OR THAT ANY SEO OR RANKING RESULTS WILL BE ACHIEVED.
10. Limitation of liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, LUMAREALTYAI AND LUX & GRAND WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL. OUR TOTAL LIABILITY ARISING OUT OF OR RELATING TO THE SERVICES WILL NOT EXCEED THE AMOUNTS YOU PAID TO US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR USD $100 IF YOU HAVE NOT PAID US.
11. Indemnification
You agree to indemnify and hold harmless LumaRealtyAI, Lux & Grand, and our affiliates from any claims, damages, liabilities, and expenses arising from your use of the Services, your content, or your violation of these Terms or applicable law.
12. Termination
We may suspend or terminate your access to the Services at any time if you violate these Terms or to protect the Services. You may stop using the Services at any time. Provisions that by their nature should survive termination will survive.
13. Governing law
These Terms are governed by the laws of the State of New York, without regard to its conflict-of-laws rules. You agree to the exclusive jurisdiction of the state and federal courts located in New York for any dispute not subject to arbitration or small-claims court.
14. Changes to these Terms
We may update these Terms from time to time. When we do, we will revise the “Last updated” date above. Your continued use of the Services after changes become effective constitutes acceptance of the updated Terms.
15. Contact us
Questions about these Terms? Contact us at [email protected] or visit luxandgrand.com.